INTERNATIONAL INTELLECTUAL PROPERTY PROTECTION OF COUNTRY NAMES. BALANCING NATION BRANDS AND GEOGRAPHIC COMMONS IN A COMPETITIVE GLOBAL MARKETPLACE.

Kingston: The Caribbean Lay Publishing Company, 2023. First edition. Paperback. 346p., photos, tables graphics, bibl., wrps. New. Item #195310
ISBN: 9789769692510

"International Intellectual Property Protection of Country Names" is a comprehensive book that explores the intricate relationship between branding, intellectual property, and the preservation of national identity in today's global marketplace. It delves into various aspects of this interplay and provides readers with an understanding of the power of branding and the need to protect brand identity.

Price: $65.00

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